# Nova Solutions — custom AI automations, websites, and apps

> I build three things: custom AI automations that remove manual work, conversion-focused websites, and custom apps for local service businesses and small teams. Live in weeks, not quarters. Working out of the United States and Manila. Founded by Landon Little under Zentarai Labs.

Honest framing: Nova Solutions is an early-stage studio. The systems below are built and available to use today, or built and demonstrated on modeled or synthetic data where noted. Figures on the site are illustrative or modeled design targets and real market costs, not signed-customer results. Pricing is a real, live offer.

## Start here

- [Home](https://www.advai.cloud/) — what we make, for teams and for local businesses.
- [Services](https://www.advai.cloud/services) — the full service list across build, intelligence, and operations.
- [About](https://www.advai.cloud/about) — who we are, how we work, and why.
- [Book a call](https://www.advai.cloud/book) — a 20-minute scoping conversation, no pitch.
- [Free website mockup](https://www.advai.cloud/free-mockup) — a free custom mockup for any local service business, no payment, no commitment.
- [Case studies](https://www.advai.cloud/case-studies) — what we have built, with the modeled-vs-real basis stated.
- [Glossary](https://www.advai.cloud/glossary) — plain definitions of the regulations and terms we work against.
- [Team](https://www.advai.cloud/team) — who builds this.

## Trades we build for

Productized websites plus lead automation for local service businesses. Pricing is month-to-month: Starter at $600 setup plus $149/mo. Growth at $1,297 setup plus $249/mo. Pro at $1,997 setup plus $349/mo.

- [HVAC company websites](https://www.advai.cloud/hvac) — An HVAC site with lead capture and booking automation, missed-call text-back, and review automation. Live in seven days.
- [plumbing business websites](https://www.advai.cloud/plumber) — A plumbing site with lead capture and booking automation, missed-call text-back, and review automation. Live in seven days.
- [electrical company websites](https://www.advai.cloud/electrician) — An electrical site with lead capture and booking automation, missed-call text-back, and review automation. Live in seven days.
- [roofing company websites](https://www.advai.cloud/roofing) — A roofing site with lead capture and booking automation, missed-call text-back, and review automation. Live in seven days.
- [cleaning business websites](https://www.advai.cloud/cleaning) — A cleaning site with lead capture and booking automation, missed-call text-back, and review automation. Live in seven days.
- [contracting business websites](https://www.advai.cloud/contractor) — A general contracting site with lead capture and booking automation, missed-call text-back, and review automation. Live in seven days.
- [restaurant websites](https://www.advai.cloud/restaurant) — A restaurant site with reservation capture and booking automation, missed-call text-back, and review automation. Live in seven days.
- [dental practice websites](https://www.advai.cloud/dentist) — A dental site with new-patient capture and booking automation, missed-call text-back, and review automation. Live in seven days.
- [law firm websites](https://www.advai.cloud/lawyer) — A law firm site with intake capture and booking automation, missed-call text-back, and review automation. Live in seven days.
- [salon websites](https://www.advai.cloud/salon) — A salon site with booking capture and automation, missed-call text-back, and review automation. Live in seven days.
- [cafe websites](https://www.advai.cloud/cafe) — A cafe site with order and booking capture, missed-call text-back, and review automation. Live in seven days.

## Service areas (US metros)

Per-metro pages covering the licensing body that actually governs the trade in that state and the local demand driver. [All service areas](https://www.advai.cloud/service-areas).

- [HVAC in Phoenix, AZ](https://www.advai.cloud/hvac-phoenix-az) — Arizona Registrar of Contractors (ROC); cooling season is most of the year.
- [HVAC in Houston, TX](https://www.advai.cloud/hvac-houston-tx) — Texas Department of Licensing and Regulation (TDLR); two seasons, both yours.
- [plumbing in Houston, TX](https://www.advai.cloud/plumber-houston-tx) — Texas State Board of Plumbing Examiners (TSBPE); freeze events are a surge, not a season.
- [HVAC in Dallas–Fort Worth, TX](https://www.advai.cloud/hvac-dallas-tx) — Texas Department of Licensing and Regulation (TDLR); summer load plus winter freeze.
- [roofing in Dallas–Fort Worth, TX](https://www.advai.cloud/roofing-dallas-tx) — No statewide roofing license — insurance and city permits instead; hail season is the whole year in one window.
- [roofing in Denver, CO](https://www.advai.cloud/roofing-denver-co) — Denver contractor license + local permits (no statewide license); a six-month surge, front-loaded.
- [HVAC in Atlanta, GA](https://www.advai.cloud/hvac-atlanta-ga) — Georgia State Board of Conditioned Air Contractors; a long cooling season, humidity-driven.
- [roofing in Tampa, FL](https://www.advai.cloud/roofing-tampa-fl) — Florida certified or registered roofing contractor; storm season concentrates the year.
- [electrical in Austin, TX](https://www.advai.cloud/electrician-austin-tx) — Texas Department of Licensing and Regulation (TDLR); growth stacks new work on service calls.
- [HVAC in San Antonio, TX](https://www.advai.cloud/hvac-san-antonio-tx) — Texas Department of Licensing and Regulation (TDLR); a long summer, with a winter tail.
- [HVAC in Las Vegas, NV](https://www.advai.cloud/hvac-las-vegas-nv) — Nevada State Contractors Board (NSCB) — C-21; a 24-hour city in the desert.
- [plumbing in Chicago, IL](https://www.advai.cloud/plumber-chicago-il) — City of Chicago Board of Plumbing Examiners; freeze events are a surge, not a trickle.
- [roofing in Oklahoma City, OK](https://www.advai.cloud/roofing-oklahoma-city-ok) — Oklahoma Construction Industries Board (CIB) registration; storm season concentrates the year.
- [HVAC in Los Angeles, CA](https://www.advai.cloud/hvac-los-angeles-ca) — California Contractors State License Board (CSLB) — C-20; scale and code, not just weather.
- [HVAC in Nashville, TN](https://www.advai.cloud/hvac-nashville-tn) — Tennessee contractor license (Board for Licensing Contractors); growth stacks installs on service.
- [HVAC in New Orleans, LA](https://www.advai.cloud/hvac-new-orleans-la) — Louisiana State Licensing Board for Contractors (LSLBC); a long humid season, with a storm surge.
- [HVAC in Miami, FL](https://www.advai.cloud/hvac-miami-fl) — Florida certified or registered, plus Miami-Dade approval; year-round load, coastal wear.
- [HVAC in Minneapolis, MN](https://www.advai.cloud/hvac-minneapolis-mn) — Minnesota DLI bond + Minneapolis competency card; a long heating season, with life-safety spikes.
- [roofing in Charlotte, NC](https://www.advai.cloud/roofing-charlotte-nc) — NC Licensing Board for General Contractors ($40,000 threshold); growth plus storm claims.
- [plumbing in Honolulu, HI](https://www.advai.cloud/plumber-honolulu-hi) — Two separate licenses: a C-37 contractor license and an individual plumber license; aging homes, plus two state mandates.
- [HVAC in Seattle, WA](https://www.advai.cloud/hvac-seattle-wa) — Seattle specialty license (SDCI) + Washington electrical; a cooling market being built from scratch.

## Comparisons and alternatives

How Nova compares to the tools owners weigh us against — including, on each page, when the other tool is the better pick. [All comparisons](https://www.advai.cloud/alternatives).

- [Nova vs Angi Leads](https://www.advai.cloud/angi-leads-alternative) — Angi Leads is a lead marketplace. When Angi is the better pick.
- [Nova vs Thumbtack](https://www.advai.cloud/thumbtack-alternative) — Thumbtack is a lead marketplace. When Thumbtack is the better pick.
- [Nova vs Podium](https://www.advai.cloud/podium-alternative) — Podium is a field-service software. When Podium is the better pick.
- [Nova vs Housecall Pro](https://www.advai.cloud/housecall-pro-alternative) — Housecall Pro is a field-service software. When Housecall Pro is what you need.
- [Nova vs ServiceTitan](https://www.advai.cloud/servicetitan-alternative-small-business) — ServiceTitan is a field-service software. When ServiceTitan is the right call.
- [Nova vs Smith.ai](https://www.advai.cloud/smith-ai-alternative) — Smith.ai is a answering service. When Smith.ai is the better pick.
- [Nova vs Ruby Receptionists](https://www.advai.cloud/ruby-receptionist-alternative) — Ruby Receptionists is a answering service. When Ruby is the better pick.

## Capabilities

- [Lead & Booking Automation](https://www.advai.cloud/ai-receptionist) — Looking for an AI receptionist? This captures web-form leads, texts back missed calls in 30 seconds, books into your calendar, and follows up on its own. From $199/mo.
- [Missed-call text-back](https://www.advai.cloud/missed-call-text-back) — An automation that texts back the moment a call is missed, so a new lead never goes cold. About 80% reply within five minutes. From $99/mo.
- [Review automation](https://www.advai.cloud/review-automation) — Every completed job asks for a 5-star Google review at the right moment, and AI replies to every review. Live in about 48 hours. From $149/mo.
- [Document digitization](https://www.advai.cloud/document-digitization) — We scan, OCR, and AI-index your paper archive, then deliver searchable PDFs and structured data. RA 10173 aligned. 100 pages digitized free.
- [Never miss a lead](https://www.advai.cloud/small-business) — The full stack for small service businesses: lead capture, missed-call text-back, review automation, auto-booking, follow-up, and a CRM. From $600 setup.
- [Bookkeeping](https://www.advai.cloud/bookkeeping) — Monthly bookkeeping done by a real person, not software: transaction categorization, reconciliation, and monthly reports. $179/month flat. Not tax prep, not payroll.
- [What it costs](https://www.advai.cloud/ai-receptionist-cost) — An AI receptionist / lead & booking automation runs a flat $199 a month, no per-minute billing. Recover one lost job and it pays for itself. Here is the full cost.
- [Web development](https://www.advai.cloud/web-development) — Custom web development that ships in weeks, not quarters. Marketing sites and web apps, AI-native from the start. You own the code. Scoped on a free call.
- [App development](https://www.advai.cloud/app-development) — Custom app and software development: a working MVP in weeks, not months. Web and mobile from one build, AI agents in the core. You own the code.

## Regions

- [Nova for Australia](https://www.advai.cloud/australia) — Lead capture and booking automation for Australian trades and service businesses. Aussie English, AEDT scheduling, Privacy Act aligned. Book more jobs.
- [Nova for Singapore](https://www.advai.cloud/singapore) — AI infrastructure for Singapore firms and SMEs. MAS FEAT-aligned governance, PDPA data residency, English, Mandarin, and Malay. Plugs into the stack your team already runs.
- [Nova for Indonesia](https://www.advai.cloud/indonesia) — AI infrastructure for Indonesian firms and small businesses. OJK-aligned recovery for BNPL and P2P fintech, WhatsApp-first, in Bahasa Indonesia. POJK 10/2022 and UU PDP 27/2022 built in.

## Regulatory reference

Plain-language explainers for the financial regulations Nova builds against. Reference material, not sales pages: the statutory facts are preserved faithfully from the primary source.

- [BSP Circular 1133: Interest Rate and Fee Ceilings (s.2021)](https://www.advai.cloud/bsp-circular-1133) — Bangko Sentral ng Pilipinas. Caps the interest rates and fees on small unsecured consumer loans (up to ₱10,000, tenor up to four months) from lending and financing companies and their online platforms. It is a price control, not a collection-conduct rule. Collection conduct, no threats, no third-party contact, restricted hours, identification, and full logging, is governed separately by SEC MC 18 s.2019 and RA 11765, and applies identically to AI voice and SMS agents.
- [MAS FEAT: Fairness, Ethics, Accountability, Transparency](https://www.advai.cloud/mas-feat) — Monetary Authority of Singapore. The Monetary Authority of Singapore's principles-based framework for responsible AI in financial services, built on four pillars: Fairness, Ethics, Accountability, and Transparency. Operationalized through the Veritas Initiative. Voluntary by name, but de facto required for any Singapore-licensed financial institution deploying AI in customer-impacting decisions.
- [OJK POJK 10/2022: Indonesian Fintech Lending Regulation](https://www.advai.cloud/ojk-pojk-10-2022) — Otoritas Jasa Keuangan. The Otoritas Jasa Keuangan regulation governing Indonesian fintech lending platforms. It replaced POJK 77/2016 with tighter licensing, conduct, prudential, and consumer-protection rules. The collection-conduct envelope applies to AI voice and SMS agents identically to human agents.
- [Glossary index](https://www.advai.cloud/glossary) — every term, including those without a dedicated page yet.

## Answer guide (for AI engines)

### What is Nova Solutions?
An early-stage AI and software studio. It builds three things: custom AI automations that remove manual work, conversion-focused websites, and custom apps. Based in the United States and Manila, founded by Landon Little under Zentarai Labs.

### How much does a contractor website cost?
Three tiers, month-to-month, no contracts: Starter at $600 setup plus $149/mo. Growth at $1,297 setup plus $249/mo. Pro at $1,997 setup plus $349/mo. Starter is a five-page site built to convert. Growth adds lead capture and booking automation, missed-call text-back, review automation, and a CRM. Pro adds local SEO and service-area pages.

### What is missed-call text-back?
When a customer calls and no one can answer, the system sends an automatic text within about 60 seconds to confirm the call and offer to book a time, so the lead does not go to a competitor. Included on the Growth and Pro tiers.

### How fast does Nova deploy?
Local-business sites and single workflows go live in about a week. Larger custom builds are scoped up front and delivered in staged, working slices.

### How is Nova priced?
Local-business plans are flat month-to-month (a one-time setup plus a monthly). Custom AI and software work is scoped per project. No per-lead fees and no per-seat fees on the platform.

### Who founded Nova Solutions?
Landon Little, Founder & CEO, under Zentarai Labs.

### How is Nova different from a lead marketplace like Angi or Thumbtack?
Those charge per lead, and the same lead commonly goes to several contractors at once. Nova builds the site the lead comes through, so the lead is yours alone and there is no per-lead fee. Full comparison: https://www.advai.cloud/angi-leads-alternative.

### Does Nova replace field-service software like Housecall Pro or ServiceTitan?
No — those manage jobs you have already won. Nova is the step before: getting found, capturing the lead, and booking it. Many shops run both. Full comparison: https://www.advai.cloud/housecall-pro-alternative.

## Writing

- [AI receptionist for plumbers: what it costs](https://www.advai.cloud/blog/ai-receptionist-for-plumbers) — A plumber cannot answer with both hands in a crawlspace. What an AI receptionist actually does on a plumbing line, what it does not do, and what it costs.
- [How to get more plumbing work in 2026 (without renting leads)](https://www.advai.cloud/blog/how-to-get-more-plumbing-work) — Pay-per-call plumbing leads cost you every time. Every channel that brings in plumbing jobs, free and paid, ranked by cost, speed, and lead quality.
- [Missed-call text-back for contractors](https://www.advai.cloud/blog/missed-call-text-back-contractors) — Every missed call is a $400-plus job walking to your competitor. An instant text reply keeps the lead warm until you can call back. Here is how it works, the math, and how to set it up.
- [How to get more Google reviews as a contractor (without begging)](https://www.advai.cloud/blog/how-to-get-more-google-reviews-contractors) — The system that builds your five-star reviews automatically, after every job, without a single awkward ask. Here is why most contractors under-collect, and the flow that fixes it.
- [Lead and booking automation for contractors, explained](https://www.advai.cloud/blog/ai-answering-service-contractors) — Contractors lose jobs to missed calls every week. A lead-capture automation recovers the call by text, qualifies the lead, and books the job.
- [Best website builder for plumbers in 2026](https://www.advai.cloud/blog/best-website-builder-for-plumbers) — A plumber's website needs to generate leads from Google, not just look nice. Here is how five options stack up on the things that matter: SEO, speed, lead capture, and how much of your time they cost.
- [How to get more roofing leads in 2026](https://www.advai.cloud/blog/how-to-get-more-roofing-leads) — Roofing demand spikes with the weather, not the calendar. Here is where roofing leads actually come from, ranked by cost and speed, plus the storm-damage page most roofers still don't have.
- [Do contractors need a website in 2026?](https://www.advai.cloud/blog/do-contractors-need-a-website) — Even on word-of-mouth, contractors lose thousands a month without a site. Most referred customers still look you up online first, and if they cannot find you, they find a competitor.
- [How much does a contractor website cost in 2026?](https://www.advai.cloud/blog/how-much-does-a-contractor-website-cost) — The real answer is $600 to $10,000-plus, depending on who builds it and which package it includes. Here is the breakdown so you know exactly what you are paying for.
- [The weekend HVAC job you lose, and how to catch it](https://www.advai.cloud/blog/hvac-ai-voice-receptionist-after-hours) — Emergency HVAC leads after 5pm are your highest-converting ones, and most go to voicemail and then to a competitor. Three automations catch them: web chat, call notes, and missed-call text-back.
- [What is an AI OS? A practical definition](https://www.advai.cloud/blog/what-is-an-ai-os) — Most vendors calling something an AI OS mean a chatbot in a deck. What an AI OS actually is, and how an emerging-market builder gets the same pattern for less.
- [Why mid-size SEA lenders need an AI OS, not another point vendor](https://www.advai.cloud/blog/southeast-asia-lenders-ai-os) — Philippine rural banks and SEA lenders keep buying AI tools that never talk to each other. Here is what an AI OS for lenders actually fixes, the analyst tax it removes, and when you genuinely need one.
- [Custom AI development cost in the Philippines: the honest number](https://www.advai.cloud/blog/cost-of-custom-ai-philippines) — Real builds start at ₱150,000. Here is the honest breakdown of what each peso buys, and why ₱35,000 quotes are almost always a trap that sets buyers up for a failed project.
- [Hire a Filipino AI developer or a US agency? An honest breakdown](https://www.advai.cloud/blog/filipino-ai-builder-vs-us-agency) — Real cost data, RA 10173 compliance, timezone reality, and the three cases where a US agency genuinely wins. The answer is not tribal. It depends on what you are building and who has to use it.
- [OCR document extraction for Philippine banks: what actually works](https://www.advai.cloud/blog/ocr-document-extraction-philippine-banks) — Tested on Torrens titles, BIR Form 2316, PhilHealth IDs, and PSA certificates. The real failure modes, real accuracy numbers, and the architecture that survives a BSP compliance audit.
- [Silent automation failures: how four of our own systems broke while reporting success](https://www.advai.cloud/blog/silent-automation-failures) — Four of our own automations failed silently, looking healthy the whole time. What we learned, and the proof-of-life rule we now build into everything.
- [Phone answer rate statistics for home services (2026), including our own](https://www.advai.cloud/blog/missed-call-statistics-home-services) — Most people no longer answer an unrecognized number. Verified 2026 answer-rate and caller-ID stats, plus our own 56 cold calls and 100 cold messages, in full.
- [Facebook ads for Philippine online sellers: the money leaks at the door, not at the click](https://www.advai.cloud/blog/facebook-ads-philippines-online-sellers-cod) — Most advice for Filipino online sellers stops at the ad. In a cash-on-delivery market, the real failure happens later: the rider arrives and nobody pays.
- [We shipped a month of SEO work and our position never moved. Here is why.](https://www.advai.cloud/blog/the-month-google-never-saw-our-site) — The instinct when rankings sit flat is to build more. Ours was wrong: a sitemap gave Google no reason to look at 88 of our own 103 pages.
- [We audited our own indexing last month. We missed two of our own product pages.](https://www.advai.cloud/blog/the-audit-we-should-have-run-the-first-time) — Checking whether last month's SEO fix actually held turned up a second redirect bug, a wrong canonical domain, and 34 pages never crawled at all.
- [How much does a bookkeeper cost for a business?](https://www.advai.cloud/blog/how-much-does-a-bookkeeper-cost) — The real range is $0 to $1,000-plus a month, and the number moves almost entirely on one question: who actually does the categorizing and reconciling. Here is the breakdown.

## Ecosystem

- [Zentarai Labs](https://zentarailabs.com) — the parent company.
- [NovaGovAI](https://novagov.ph) — AI for Philippine local government.
- [Nova Citizen](https://novacitizen.tech) — the citizen safety app.
- [Landon Little](https://landonlittle.com) — founder.

Sitemap: https://www.advai.cloud/sitemap.xml
Feed: https://www.advai.cloud/feed.xml (Atom)