Texting laws · Indiana
Indiana texting laws for businesses
What Ind. Code art. 24-4.7 says about a business texting customers in Indiana, read from the statute.
Texting laws by stateStatute read October 29, 2026
The law
| Law | Indiana telephone solicitation of consumers law |
| Citation | Ind. Code art. 24-4.7 |
| In force | Text language amended by P.L.148-2024 |
| Covers texts? | Yes, by name. A telephone sales call includes 'transmission of: (A) a text message; (B) a graphic message; (C) an image; (D) a photograph; or (E) a multimedia message' by SMS, MMS or over-the-top messaging (IC 24-4.7-2-9(b)). |
| Applies to | Calls and messages to a consumer to solicit a sale of consumer goods or services, solicit a charitable contribution, or gather information for a sales solicitation. |
The rules
| Rule | What the statute says | Section |
|---|---|---|
| Indiana do-not-call listing | No telephone sales call to a number that 'appears in the most current quarterly listing published by the division'. | IC 24-4.7-4-1 |
| Identify yourself | Immediately disclose the solicitor's true first and last name and the name of the business. | IC 24-4.7-4-2 |
Texting a customer who contacted you first
- The article 'does not apply' to 'a telephone call made in response to an express request of the person called', or one made 'primarily in connection with an existing debt or contract for which payment or performance has not been completed' (IC 24-4.7-1-1).
- The statute words these exemptions as 'a telephone call' and does not say separately whether they extend to texts.
This matters for missed-call text-back, which replies to someone who just called the business. Federal rules and the reply-versus-marketing line are covered in is missed-call text-back legal?
Penalties
The Attorney General may seek an injunction and civil penalties of 'Ten thousand dollars ($10,000) for the first violation' and $25,000 for each violation after, with each call a separate violation (IC 24-4.7-5-2). The article does not create a private lawsuit.
What the statute does not settle
- Whether the exemption for a call made at the person's express request, worded for 'a telephone call', extends to texts.
Questions
Does Indiana law cover text messages from businesses?
Yes, by name. A telephone sales call includes 'transmission of: (A) a text message; (B) a graphic message; (C) an image; (D) a photograph; or (E) a multimedia message' by SMS, MMS or over-the-top messaging (IC 24-4.7-2-9(b)).
What happens if a business breaks Indiana's texting law?
The Attorney General may seek an injunction and civil penalties of 'Ten thousand dollars ($10,000) for the first violation' and $25,000 for each violation after, with each call a separate violation (IC 24-4.7-5-2). The article does not create a private lawsuit.
Can a business text a customer who contacted it first in Indiana?
The article 'does not apply' to 'a telephone call made in response to an express request of the person called', or one made 'primarily in connection with an existing debt or contract for which payment or performance has not been completed' (IC 24-4.7-1-1). The statute words these exemptions as 'a telephone call' and does not say separately whether they extend to texts.
Sources
Read October 29, 2026. Federal law (the TCPA and FCC rules) applies on top of state law everywhere. This page describes what the statute says. It is general information, not legal advice, and it does not cover your message content or your industry. Talk to a lawyer before relying on it.