Missed-call text-back
Missed a call? Send a text within 60 seconds.
An automation that fires a friendly SMS the moment a call is missed, so a new lead never goes cold. It starts the conversation and books the job. No app to install, no new number. It works with the line your customers already call.
Get started
Stop missing the leads that pay.
Tell us about your business and how leads get handled now. We will set it up tuned to your trade and show you exactly how it captures, books, and follows up on the leads worth your time.
The problem
Why this costs you work.
A customer who gets voicemail usually hangs up and calls the next contractor on Google. The reason you were busy does not matter to them: on a roof, under a sink, at dinner, asleep. Whoever texts back first books the job. A reply within 60 seconds beats a callback in 30 minutes, every time.
How it works.
We set it up, train it on your business, and run it. You answer when you want.
A call goes unanswered
You are on a job and cannot pick up. Truck, roof, dinner, asleep. It does not matter why. The automation is hooked into your existing business number, so there is no new SIM and no porting.
An automatic SMS fires within 60 seconds
A short, personalized text in your business voice: sorry I missed you, what can I help with? It goes out the moment the call is missed, before the caller has finished dialing the next name on the list, so a new lead never goes cold.
A two-way conversation qualifies the lead
The customer replies, the AI asks the right questions, and the job gets booked into a time slot. You walk into a confirmed appointment instead of a missed lead.
No setup fee. Live in about seven days. Cancel anytime.
One recovered job of $99 or more covers the month.
Read 2026-10-07
What missed-call text-back costs, vendor by vendor
Fourteen vendors that sell or include missed-call text-back, from their own pricing pages read on 2026-10-07, next to Nova. Most are texting or phone platforms where text-back is one feature of many; two sell it on its own. The fifth column says whether the pricing page itself mentions missed-call text-back, because most do not, and a feature you cannot see on the price list is one you have to ask about.
| Vendor | Entry price | Includes | Fees on top | Missed-call text-back on its pricing page | Source |
|---|---|---|---|---|---|
| Enzak | $99/mo ($20 the first month) | 1,000 text messages a month, custom working-hours and after-hours texts, analytics | Additional user accounts $10 each | Listed: it is the product | enzak.comPrices are on the homepage; enzak.com/pricing returned a 404 when read. |
| Allo | $10 a seat/mo billed yearly ($15 monthly); Business $32 ($45), Ultra $100 ($120) | A business number, unlimited national calls, AI call transcription and summaries, CRM sync | SMS (10DLC) registration $24 one-time | Listed as a feature; which plans include it is shown as icons we could not read | withallo.com/pricing |
| Weave | Starting from $199/mo | Phones, texting, scheduling; message allotments of 1,500 to 15,000 by plan | Not stated | Listed: Missed Call Texting | getweave.com/pricingBuilt for dental and medical practices; plan prices above the entry figure are quote-only. |
| Quo (formerly OpenPhone) | $15/user/mo billed annually ($19 monthly); Business $23 ($33), Scale $35 ($47) | One local or toll-free number per user, calling and messaging to the US and Canada | US messaging needs Campaign Registry registration; carrier review and setup fees billed on top | Listed: auto-replies to texts, missed calls or voicemails (plan not stated) | quo.com/pricing |
| GoHighLevel | $97/mo Starter; $297 Unlimited; $497 Agency Pro | CRM, funnels, email and SMS marketing, workflow automation; built for agencies | SMS and email usage metered separately (the page describes rebilling it) | Not stated on the pricing page (set up through a workflow, per its help center) | gohighlevel.com/pricing |
| Housecall Pro | $59/mo billed annually ($79 monthly), Basic | Field-service software: scheduling, invoicing, quotes by text or email | Not stated | Not stated | housecallpro.com/pricing |
| Textedly | $29/mo Basic (500 messages; 600 when billed annually) | Mass and two-way texting; plans step up by message volume only | Not stated | Not stated | textedly.com/pricing |
| SlickText | $29/mo (500 credits) | 1 SMS = 1 credit, 1 MMS = 3 credits; $49 for 1,000, $79 for 2,000 | Not stated on the plan cards | Not stated | slicktext.com/pricing |
| EZ Texting | Launch, starting at $25/mo ($20 billed annually) | 500 monthly credits, one user, a local textable number | Overage credits $0.04; subject to a telecom fee | Not stated (keyword auto-replies only) | eztexting.com/pricing |
| SimpleTexting | $39/mo billed yearly ($398.40 a year) | 500 credits, three user seats | $4 one-time carrier registration; extra credits 5.5 cents each; carrier fees passed through | Auto-replies listed; missed calls not stated | simpletexting.com/pricing |
| Leadferno | Pro $150/mo ($135 billed annually) | Texting from a toll-free number, a web-to-text widget, auto-replies and scheduled messages | Not stated | Auto-replies listed; missed calls not stated | leadferno.com/pricing |
| Podium | Not published on its pricing page | Not stated | Not stated | Not stated | podium.com/pricingThe page shows customer stories, no plan prices. |
| Birdeye | Not published on its pricing page | Not stated | Not stated | Not stated | birdeye.com/pricing |
| Hatch | Not published: a platform fee plus usage, annual plans paid monthly per location | Not stated | Usage, amount not stated | Not stated (the site links a missed-call recovery ROI calculator) | usehatchapp.com/pricing |
| Nova Solutions missed-call text-back | $99/mo flat | Set up and tuned for you on your existing number; an AI two-way conversation that qualifies and books | None; no setup fee, cancel anytime | Yes, it is the product | advai.cloud/missed-call-text-backMonth to month. Also included from the Growth website tier. |
Prices are what each vendor's own pricing page showed when we read it on 2026-10-07 (Enzak's are on its homepage; its pricing URL returned a 404 that day). Plans change, so check the vendor's page before you buy. Most texting tools charge carrier registration (A2P 10DLC) on top, and some bill per message. Kixie, Chiirp and Jobber could not be read that day (script-only or blocked pages), so they are not in the table. "Not stated" means the pricing page did not say, not that the feature is missing.
The numbers.
What the automation does and what it costs. No recovery rate is claimed: there is no customer data behind one yet.
- 60 sec
- auto text-back on a missed call
- 2-way
- AI conversation that qualifies and books
- 24/7
- every missed call followed up
- $99
- a month, flat, no setup fee
What you get.
Set up, tuned, and managed for you.
An automatic SMS on every missed call, within 60 seconds
Works with your existing number, no porting and no new SIM
A two-way conversation that qualifies and books
Personalized to your business name and voice
The booked job texted straight to you
Fully managed, set up and tuned for you
See how much you are losing.
A 30-minute audit. We show you how many missed calls hit your line last month, what each was worth, and build a live text-back demo on the call.
More from Nova
Common questions.
- How much does missed-call text-back cost?
- It is $99 a month, flat. There is no setup fee, it is live in about seven days, and you can cancel anytime. It runs on the number your customers already call, so there is nothing to port and no new SIM to buy. If even one in three missed calls comes back, one recovered job covers the month. That one in three is a planning assumption we use, not a measured result.
- What is missed-call text-back?
- It is an automation that sends an SMS the moment a call to your business goes unanswered, within 60 seconds. A customer who gets voicemail usually hangs up and calls the next contractor on Google. A text that arrives before they finish dialing the next name keeps the lead alive.
- How does missed-call text-back work?
- Three steps. A call goes unanswered, because you are on a roof, under a sink, or asleep. An automatic SMS fires within 60 seconds in your business voice, asking what they need. The customer replies, the AI asks the qualifying questions, and the job gets booked into a time slot, so you walk into a confirmed appointment instead of a missed lead.
- Is there free missed-call text-back software?
- Some phone systems and CRM platforms include a basic auto-reply, and you can wire one up yourself if you are willing to own the setup. What you are paying for here is that it is fully managed: set up and tuned for you, running on your existing number, with a two-way conversation that qualifies and books rather than a single canned reply that ends the conversation.
- Is missed-call text-back legal?
- Texting back someone who just called your business is generally allowed, but three separate rule sets apply at once: the TCPA, the FCC's consent-revocation rules, and carrier A2P 10DLC registration. We walk through each one in our post on whether missed-call text-back is legal. It is general information, not legal advice.
- Is there missed call text back software I can run myself?
- Yes, and there are three ways to buy it. As a feature inside a phone or field-service platform you may already pay for (Quo, Allo, Weave and GoHighLevel list it or document it). As a standalone texting app you set up and run yourself (Textedly, SlickText, EZ Texting, SimpleTexting), where you wire the call forwarding, write the message, and handle carrier registration. Or done for you, which is this page: $99 a month on your existing number, set up and tuned by us, with an AI conversation that books the job. The table above shows what each costs from its own pricing page.
- Does the missed-call text-back use AI?
- Yes. The first text goes out automatically within 60 seconds of the missed call. After that an AI runs the two-way conversation: it asks what the customer needs, qualifies the job, and books it into a time slot. The booked job is texted straight to you.
- Does missed call text back work on my existing phone number?
- Yes. It runs on the number your customers already call, so there is no porting and no new SIM. The setup happens on the onboarding call and it is live in about seven days.
- Is there a missed call text back calculator?
- Yes, a free one on this site. Enter your missed calls per week, your average job value and a recovery rate you choose, and it shows what a text-back would recover against the $99 a month. It runs in your browser and asks for no email.