Nova Solutions vs Thumbtack
Thumbtack bills you each time a customer reaches out, at prices that move with competition. Nova builds you your own site and automation, flat monthly, and the leads are yours. Live in seven days.
On Thumbtack you pay per contact at a price that rises with demand, and the customer relationship stays on their platform. Your own site plus automation is a flat cost and an asset you keep.
Thumbtack
Nova Solutions
| Thumbtack | Nova Solutions | |
|---|---|---|
| Cost per lead | Dynamic, rises with competition | No per-lead fee |
| Cost structure | Weekly budget, pay per contact | Flat monthly + one-time setup |
| What you build | A marketplace profile | Your own site + automation |
| Where reviews live | Thumbtack | Your own Google Business Profile |
| If you stop paying | Leads stop immediately | Your site keeps working for you |
If you're just starting, have no site, and want to test demand with a small weekly budget, Thumbtack lets you turn leads on and off instantly — genuinely useful for filling gaps. Nova is the better call once you're ready to stop paying per contact and want a site and reputation you actually own.
A 15-minute call. We mock up your own site live on the screen and show you the honest math against what you pay Thumbtack today. No pitch.
Weighing other options? See every comparison.